Viewsonic

Overview
ViewSonic is a worldwide leader in visual display products for today's business, consumer electronics, education and professional markets. The company offers a complete line of innovative LCD and CRT desktop displays, digital televisions, projectors and visual devices that are all designed to make the customer's visual experience easier and more enjoyable. ViewSonic remains a leading monitor brand in the United States and has won more than 2,000 awards from independent global publications and organizations. The company's annual sales have risen from $4 million in 1987 to more than $1 billion in 2005.

Vision
To lead the visual revolution as the preferred global brand of visual display products.

Mission
As a globally recognized provider of visual display products, ViewSonic is dedicated to meeting the needs of our customers, generating profitable growth through efficient operations and delivering value to our shareholders.

The keys to our success include the ability to:

• Continuously introduce leading technologies and products to meet ever-changing customer needs.
• Through our unique business model. Maintain competitive pricing with key component manufactures.
• Develop and sustain highly efficient operations by minimizing overhead and sales dilution.
• Leverage all available sales channels, where appropriate, to maximize revenue and profit opportunities.
• Continue to build the ViewSonic brand across both business and consumer channels, with innovative products and effective messaging.
• Develop and maintain an exceptional and economical information, customer service and administrative infrastructure to support continued profitable growth.